Kindle Culture YouTube Spot

As actors/models, the Kindles could be difficult to work with.

The first problem was getting the K2 to say the words right. I had to change "read" (which was being said in the past tense) to "reed," "e-reader" to "ee reader" and "to" to "two." I loathe typos, but it had to be done.

Then the Kindle 1s, which had been turned on at different times, started alternately going to screensaver while I was trying to shoot. I finally got everything on the same page and this was the result.